Marketing & Communications

Push offers full service communication and public relations support. We recognise the importance of good external relationships and share the urgency around critical response times.

marketing

To support this, Push offers the following services:

  • Media Releases
  • Copy writing and content development
  • Dealer and media launches
  • Media management
  • Linguistics and international translation
  • Product launches
  • Supporting publicity

 

A great brand campaign can only be achieved with great strategy. Scoping, planning and benchmarking are all essential ingredients to our philosophy.

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A clearly defined campaign plan can have dramatic impact and penetration. A strategic set of objectives and targets deliver our clients clarity and a vision with clearly defined outcomes.

Ultimately ROI can be measured and tracked across a range of platforms including TV, digital, radio, retail and traditional media.

 

We dare to be different and we're not shy either!

campaigns

Our campaign management gets down to the nitty gritty and our attention to detail delivers assurance from start to end. From advertising campaigns, to sponsorship leveraging, in-store promotions, social media competitions, incentive-based programs and more... we aim to be seen and heard.

Our services include:

  • Merchandise
  • Media planning and buying
  • Event & activation management
  • Sound, lighting and visual displays
  • Multimedia integration
  • Brand ambassadors
  • Experiential & tactical strategies
  • Local area marketing
  • Design, print and production

 

With more than 20 years experience in sponsorship procurement and management, Push has an intimate knowledge of sponsorship. From popular sport, to music festival and lifestyle event integration, we have access all areas.

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For some of our clients we find community sponsorship is a better fit. At Push, we have pioneered amazing and rewarding community sponsorships that benefit not only the local community, but the reputation of our clients.

We can talk to any age group with various sponsorship platforms to suit any budget.

Our Scope includes:

  • Motorsport, including V8 Supercars
  • AFL, cricket &tennis
  • Personal celebrity sponsorship in sport and entertainment
  • Planning and leveraging of assets
  • Procurement and contract negotiation
  • Lifestyle integration including concerts, theatre, festivals and live music
  • Proposal development
  • Consultancy
  • Property scoping

advertising

Despite the surge in social media communication, advertising remains a critical element of any campaign. Outdoor continues to grow and evolve, whilst traditional media still has its place in a well resolved campaign.

At Push, we have the capacity to position your campaign to ensure ROI.

Our services include:

  • Media buying and planning
  • Media strategy and analysis
  • Catalogue content , design and production
  • Content/design/copywriting
  • Concept development
  • Audio and video production
  • Talent and ambassador management
  • TVC, radio, print and digital
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Public figures, celebrities and sport personalities can do amazing things for brands. The right personality can elevate a brand’s reputation and profile and take the brand all over the world.

Push Industries is proud to have an association with some of Australia's leading personalities from sport and entertainment. Personal sponsorships, right through to complete ambassadorships can deliver experiential engagement and yet another reason to choose your brand over a competitors.

Concerts and festival sponsorship can be a highly effective way to position a brand.

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Alternatively, we offer full service capabilities to run events or promotions. From insurances, licenses, talent, venues, catering and staging, to marketing and total event strategy, we enjoy every facet of major events.

Our services include:

  • Lifestyle integration including festivals and  concerts
  • Product launches
  • POS promotions and incentives
  • Dealer and media launches
  • Ticketing
  • Venue management including stage, lighting and sound
  • Talent management
  • Advertising & promotion
  • Catering

events

How many times have you seen a brand’s position undermined by poorly dressed retail staff, representatives or merchandise?

 

products

Push offers complete in-house merchandise design and production of off-shore large-scale merchandise programs including apparel and souvenirs. Most importantly it forms part of our overall strategy and it’s never an after-thought.